Founder Anana Harouna (Tinariwen), born in Agadez in the north of Niger, uses his music to fight against discrimation and suppression. Anana Harouna toured with Tinariwen and got inspired by them and other sahara music. His own project, Kel Assouf, is a crossover between touareg traditional music and western rock with a punchy bass.
Kel Assouf, meaning 'son of the desert', invited the respected actress Toulou Kiki (Timbuktu) to sing on the album. The album is produced by the Tunisian producer Sofyann Ben Youssef.
Le nouvel album Tikounen de Kel Assouf sortira en février 2016.
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